Sharing My Passion and Purpose

About Me

Hi there! I’m a curious learner, innovative thinker, and heartfelt connector, and I’m so glad you’ve found my little corner of the internet. My name is Elaine, and this blog is my way of sharing the stories, insights, and passions that make up my journey — both personally and professionally.

By day, I’m a senior consultant with expertise in analytics and insights, and I’ve had the privilege of creating a research product that was commercialized, patented in both Australia and the USA, and even won awards. But beyond the accolades, I’m passionate about the power of connected data to tell compelling stories about brands, trends, and the people behind them.

This blog, though, is about so much more than work. It’s a space where I share my transition journeys — from relocating with my family from Melbourne, Australia, to Singapore, to navigating career changes, juggling work with motherhood, and finding hope after the loss of my mother.

Life has its challenges, but I’ve learned that light, love, and grace can make even the darkest days bearable.  When I’m not working, you’ll find me shopping with my daughter, traveling with my family, or in the kitchen trying to recreate the dishes my mum used to cook. I’m also a sucker for romantic dramas and love staying connected with friends over heartfelt conversations.

My faith is the foundation of everything I do, reminding me to stay grounded in hope, grace, and love. Through this blog, I want to connect with working mothers, analytics enthusiasts, professionals navigating transitions, seekers of analytics services and anyone seeking inspiration or support through life’s challenges.

My goal is to create a space where you can feel inspired, understood, and encouraged. Whether it’s sharing professional insights, life lessons, or just a lighthearted story, I hope you’ll feel right at home here.So, take a look around, and don’t hesitate to reach out — I’m always ready to connect, collaborate, or simply share a laugh. Let’s grow, learn, and inspire one another!